Employer Profile:
In the Employer Profile section, you'll see a toggle to move between editing your Glassdoor and Indeed profiles.
"Shared content" includes: Logo, Basic Company Info, Company Locations, and Company Leader. This information will be displayed across all Glassdooor profiles, free or paid.
To edit profile specific content by country,​ explore the "Profile Specific Content" section directly below.
Company Info
Help your organization stand out to millions of Glassdoor candidates by adding basic info like headquarter location, website, and your global or local CEO.
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Full details available to share:
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Company Website​
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Total Employee Count
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HQ City
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Year Founded
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Annual Revenue
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Sector
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Industry
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Company Type
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Company Status
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Competitors
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Company Locations
Company Story
Influence Candidates with Your Authentic Brand Story
Why Work With Us
Your ‘Why Work With Us’ section on Glassdoor is your opportunity to show job seekers, investors and competitors what your company is all about. It’s a living version of your Employer Value Proposition.
You can customize up to five tabs with copy, images and video to show future employees what makes you different. Our team has created a few tabs for you using content from your website, but be sure to build all five tabs to get the most out of your Enhanced Profile and attract top candidates. They are visiting your profile are looking to make an informed decision - inspire them to apply by sharing your company story.
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How do we know this works? After viewing the Why Work With Us section of a company’s profile, job seekers were on average 49% more likely to start an application on Glassdoor for that company.
(Source: Glassdoor Data, Worldwide, August 2021 - August 2022)
Here are some examples of tabs you might create:
"At a Glance" or "About Us"
"Employee Testimonials"
"Benefits"
"Culture and Values"
"Our HQ"
(HQ office name or new location)
"Internship Opportunities"
"Our Leadership"
"Community Involvement"
"Sales" or "Engineering"
(any department you're hiring for!)
Things to know when filling out these tabs:
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Character Max (per tab): 10,000
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Supported video formats: YouTube and Vimeo
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"Preview" option available at the bottom of the page
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Tabs are also shown within your company's jobs on Glassdoor desktop and mobile
About Your Company
Use this section to share details about your company beyond the basics. It’s a blank slate for you to customize; we suggest you include any of the following:
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When and why your business was founded
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How much you've grown in recent years
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What your company does and the types of customers you serve
Character max: 5,000
Company Mission
Share how your mission and values drive your company.​
Character max: 4,000
Diversity & Inclusion
To help people better understand the current state of diversity, equity, and inclusion at your company, complete the DEI Section to share on your Diversity tab on your Glassdoor Profile.
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Your Diversity Programs & Initiatives: Demonstrate your commitment to diversity and inclusion here. Highlight programs, initiatives, and strategies you are putting in place to create a more equitable workplace.
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Your Workforce Diversity Goals: Publicly share your goals to improve diversity at your organization, including representation of certain underrepresented groups and by leadership level. You may share your expected timeline, as well as the current representation for each group for which they have established a goal. Learn how to effectively set diversity goals.
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Preview this content before publishing it to your Glassdoor profile with the "Preview" button at the bottom of the page. To share changes to this page, you must "save" the changes and toggle the visibility buttons for each section "on".
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Read about 7 companies that prioritize DEI.
Affiliates
Showcase your corporate family
Within the Affiliates section, you may:
Fill out your "Affiliate Companies Description"
Write a description that best tells the story of your corporate structure, so that job seekers can get a better understanding of all you have to offer.
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Add "Affiliate Companies"
Choose or link your sister and/or subsidiary companies under your Parent company. The order in which you rank them will determine how much visibility they will get across all the Affiliated Profile features.
Learn more in our Help Center about the Affiliated Companies features.
Competitor Profiles
Reach more job seekers across Glassdoor
The Competitor Profiles feature allows you to promote your company on the Glassdoor profiles of your competitors, increasing your brand exposure and driving job seekers to your profile. You can select up to 10 companies whose talent you want to target at any given time.
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Simply type in the company name to see if the company is able to be targeted. The estimated impact will populate to show you the number of impressions you are likely to get by targeting that profile, based on their monthly traffic. Note that you cannot target profiles of companies who are also partnered with Glassdoor.
Your company will show up on the competitor’s profile in the “Other Companies to Explore” panel. We recommend targeting the companies that your candidates are looking at, which you can see in the “Candidate Demographics” report in the Analytics section of the Employer Center.
Company Updates
Publish your latest company news and updates to your Glassdoor and Indeed profiles.
Sharing updates about your company to a wide Glassdoor and Indeed audience has never been easier. Get candidates excited to work for your company by sharing the latest on company milestones, news stories, product releases, community service, and more.
When you post a company update, the content is shared to your Glassdoor and/or Indeed profiles. Additionally, anyone who follows your company will receive the update in an email, along with any new jobs and profile content personalized to them, which can lead to an increase in traffic and applications.
With Targeted Company Updates, you can tailor your updates to share the right content to the right candidates. To post an update:
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Select your profile (Multi-select by country, on Glassdoor and/or Indeed)
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Select your target audience (Glassdoor-only customization, including job function, location, or follower type)
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Assign a category to your Company Update (Not required, but serves to track and encourage user engagement)
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Enter your Company Update Description
- Maximum 1,500 characters
- URL or Image content optional
- Image criteria: Minimum image size of 900 x 506 px is required. Images will be cropped to a 16:9 ratio. Valid formats: .jpg, .png, .gif
Benefits
Share what benefits you offer to employees.
Indicate what benefits you offer to employees on your Glassdoor profile to help job seekers get an accurate depiction of what your company has to offer.
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In the Benefits > Details section, you can share a summary to share highlights of what your employees love about your benefits packages.
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Next, check off all the benefits that your company offers. These will appear as "Employer Verified" benefits on your Glassdoor profile. Note that all items with the Verified label will be reviewed by Glassdoor before they are visible on your profile.
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You'll notice the "Work from Home" benefit includes its own page to customize. As remote policies and jobs have grown in popularity, you can now help job seekers understand what your company offers so that they may determine if one of your open roles is a good fit for their lifestyle.
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On the "Work From Home" page, you may add a maximum of three policies, as well as a maximum of ten programs and initiatives such as wellness stipends, flexible work schedule, or collaboration tools.
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Be sure to toggle the visibility "on" for each section of the "Work From Home" page as you customize content. This page will appear within the Benefits Tab on your Glassdoor profile.